CHTA Executive Committee and Board of Directors NHTA Presidents and Executives
We are continuing to monitor the Zika virus situation and have engaged in a regional effort with the Caribbean Public Health Agency (CARPHA) and the Caribbean Tourism Organization. At the regional level, the destination level, and on property, the matter must be addressed from three points: Mitigation and Control; Public Awareness and Education; and Coordination and Collaboration.
Tomorrow we will hold the second in an ongoing series of Webinars on Zika. This webinar will focus on providing technical advice primarily on mitigation and control. It should be useful not only to owners and operators, but also Associations and Ministry’s and Board of Tourism. Notice was sent on Tuesday and another one with more detailed info is being sent today. You must be registered to participate.
CHTA has created a Zika Resource Center on the CAST section of its website. It is housing useful information and we will continue to add to it. You can access it by going to: http://www.caribbeanhotelassociation.com/CAST-Zika-Resource_center.php
As the Zika virus continues to get attention in the media, a number of questions are being raised about its impact on travel to the Caribbean. The Caribbean Tourism Organization and the Caribbean Hotel and Tourism Association have prepared a series of FAQs which we hope answer some of the questions and addresses some of the fears which have surfaced. The FAQ may also help to guide your communications with the local press, guests and potential guests. While most regional and international reporting has been accurate and balanced, there have been a high number of inaccurate reports which have contributed to misunderstanding and fear by the traveling public and those considering traveling to the region. The FAQ guide is below and attached for your ease of reference.
CHTA President Karolin Troubetzkoy and I will convene a briefing call for next week with you to discuss further initiatives around Zika and also provide a forum for the exchange of ideas and best practices. Details to follow.